Course Description

Author • Entrepreneur • Real Estate Coach • Policy Strategist

Adam R. Katz

I am an Author, Real estate Coach, Entrepreneur, and Economic Development Strategist.My credentials include:Writing a top-100 selling book on Amazon in Buying and Selling homesFounding a real estate advisory and coaching firm in New York City called The Secret to Real Estate, LLCAdvising over 40 municipal leaders, including Mayors and Town Managers, in New England how to grow their cities and townsRecommending strategies to the Massachusetts Office of Housing and Economic Development to build more multi-family housingEarning a Masters Degree in Urban and Regional Policy from Northeastern UniversityCoaching real estate professionals from throughout the countryAdvising an investment firm where to investWorking to revitalize the famous Coney IslandExtensively reviewing over 650 academic studies and reports on impacts on property valuesWorking at the Dukakis Center for Urban and Regional Policy Think-TankHarvard University Rappaport Public Policy Fellowship - FinalistExploring cities throughout the world, from Tokyo to Cairo to Paris to Tijuana Earning a New York State Real Estate Salesperson license

Course curriculum

  • 2

    Optional Introductory Lessons (Additional Free Lessons)

  • 3

    Economic Development Strategies and Master Plans: Finding Your Own Goldmines

    • Introduction

    • Success Example: Coney Island - Part 1

    • Success Example: Coney Island - Redevelopment Plan Video - Part 2

    • Success Example: Coney Island - Part 3

    • Analysis

    • Layout Overview - Part 1

    • Layout Overview: Sample Plans and Strategies - Part 2

    • Finding Strategies and Plans

    • Overview and Assignment

  • 4

    Municipal Organizations and Entities: Troops Carrying out the Mission

    • Introduction

    • Importance

    • 3 Key Departments

    • Analysis

    • Municipal Website Overview and Example: Madison, WI

    • Municipal Website Example: Boca Raton, FL

    • Municipal Website Example: San Diego, CA

    • Economic Development Agencies in Depth

    • EDA Research and Analysis Example: 125th Street, Harlem, New York City

    • Finding EDAs through Google

    • Presenting Your Findings

    • Overview and Assignment

  • 5

    Transit-Oriented Development: Total Transit Transformation

    • Introduction

    • Success Example: San Jose, CA

    • Analysis

    • Research and Analysis Example: Decatur, GA - Part 1 of 4

    • Research and Analysis Example: Decatur, GA - Part 2 of 4

    • Research and Analysis Example: Decatur, GA - Part 3 of 4

    • Research and Analysis Example: Decatur, GA - Part 4 of 4

    • Presenting Your Findings

    • Overview and Assignment

  • 6

    Infrastructure: Sparking Development

    • Introduction

    • Success Example: Stoughton, Massachusetts

    • Analysis

    • Research and Analysis Example: Culpeper, VA

    • Presenting Your Findings

    • Overview and Assignment

  • 7

    Business Improvement Districts (BID): Governments for Economic Development

    • Introduction

    • Importance

    • Success Example: Downtown Boston - Part 1 of 2

    • Success Example: Downtown Boston - Part 2 of 2

    • Analysis

    • Research and Analysis Example: Harlem, New York City - Part 1 of 3

    • Research and Analysis Example: Harlem, New York City - Part 2 of 3

    • Research and Analysis Example: Harlem, New York City - Part 3 of 3

    • Research Example: Long Beach, CA

    • Presenting Your Findings

    • BIDs Overview and Assignment

  • 8

    Colleges and Universities: Mini Cities for Major Growth

    • Introduction

    • Success Example

    • Analysis

    • Finding Plans: University of Florida and Princeton University

    • Research and Analysis Example: Columbia University - Part 1 of 4

    • Research and Analysis Example: Columbia University - Part 2 of 4

    • Research and Analysis Example: Columbia University - Part 3 of 4

    • Research and Analysis Example: Columbia University - Part 4 of 4

    • Presenting Your Findings

    • Overview and Assignment

  • 9

    Transit Expansions: No More Traffic

    • Introduction

    • Success Examples

    • Analysis

    • Research and Analysis Example: Eastern Massachusetts - Part 1 of 3

    • Research and Analysis Example: Eastern Massachusetts - Part 2 of 3

    • Research and Analysis Example: Eastern Massachusetts - Part 3 of 3

    • Presenting Your Findings

    • Overview and Assignment

  • 10

    Federal Housing Programs: Profit from Government Incentives

    • Introduction

    • Low Income Housing Tax Credit

    • Section 202

    • Success Examples

    • Analysis

    • Finding Projects

    • Finding Phone Numbers: Texas and Los Angeles

    • Presenting Your Findings

    • Overview and Assignment

  • 11

    Grants and Funds: Follow the Money

    • Introduction to Grants and Funds

    • Success Example: Western New York - Part 1 of 2

    • Success Example: Western New York - Part 2 of 2

    • Analysis

    • Research and Analysis Example: Rochester, NY - Part 1 of 4

    • Research and Analysis Example: Rochester, NY - Part 2 of 4

    • Research and Analysis Example: Rochester, NY - Part 3 of 4

    • Research and Analysis Example: Rochester, NY - Part 4 of 4

    • Presenting Your Findings

    • Overview and Assignment

  • 12

    Economic Development Strategies and Master Plans: Digging Your Own Goldmines

    • Introduction

    • Master Plan Review: Amherst, Massachusetts

    • Master Plan Review: Firestone, Colorado

    • Neighborhood Development Plan Review: Mid-Town, Madison, Wisconsin

    • Economic Development Strategy Review: Scottsdale, Arizona

    • Master Plan Review: Seattle, Washington

    • Amherst, Massachusetts - Master Plan

    • Boston (Roxbury Neighborhood), Massachusetts - Neighborhood Master Plan

    • Denver, Colorado - Economic Development Strategy

    • Firestone, Colorado - Master Plan

    • Kansas City, Kansas - Master Plan

    • Madison (Midtown Neighborhood), Wisconsin - Neighborhood Master Plan

    • New York City, New York - Master Plan

    • Port St. Lucie, Florida - Master Plan

    • Princeton, Massachusetts - Master Plan

    • Scottsdale, Arizona - Economic Development Strategy

    • Seattle, Washington - Master Plan

    • Overview

  • 13

    Research Skills: Find Everything!

    • Research Skills Recap

    • Organizational Spreadsheet Template Video

    • Presentation Template Video

    • Completion!

    • Organization and Presentation Templates

Reviews

5 star rating

Amazing Course!

Ari Siegel

As a real estate developer and investor, I've spent a lot of money on real estate books and seminars over the years which claim to give all sorts of "ti...

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As a real estate developer and investor, I've spent a lot of money on real estate books and seminars over the years which claim to give all sorts of "tips & tricks," but nothing has come close to the "inside" information I learned from the Secret to Real Estate course. Basically, keeping a finger on the pulse of municipal building plans, and developing relationships and strategies that support what governments want for an area is a very effective long term strategy for developers and investors. While this is intuitive, I've never seen an industry expert explain step-by-step how to go about it. Thanks!

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5 star rating

Great course! Incredibly detailed approach to real estate...

Dan Lozovatsky

As someone who is new to real estate investing and many of the course concepts, I appreciate the level of detail that Mr. Katz provides. Some of the modules ...

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As someone who is new to real estate investing and many of the course concepts, I appreciate the level of detail that Mr. Katz provides. Some of the modules that I found most useful include the optional introductory lessons where I learned the background of this approach and how I can personally benefit from it. Additionally, the sections on master plans and economic improvement strategies were eye opening. It made me wonder why everyone didn't follow these easily-available sources of real-estate value. Lastly, I took away the ability to spot future hot-spots in real estate and solidified that knowledge with the multiple real life examples that are presented.

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5 star rating

Good Course for someone willing to learn!

Joshua Dreyer

Predicting and Profiting in Residential Real Estate is a very good informative course for a person who wants to learn more about Real Estate and how they can...

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Predicting and Profiting in Residential Real Estate is a very good informative course for a person who wants to learn more about Real Estate and how they can potentially generate profit within the field! The amount of value and content that Adam brings is amazing, which can really help take your skills to the next level.

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5 star rating

Insightful and filled with practical and actionable advice

John Lundholm

I watched my first dozen or so videos and already it's changing how I'll approach my next property purchase(s). A number of insightful concepts and I'm just...

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I watched my first dozen or so videos and already it's changing how I'll approach my next property purchase(s). A number of insightful concepts and I'm just getting started.

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5 star rating

Informative & Insightful

Avi Leshes

Adam has created a clear, concise and simplified understanding of how one can take advantage of out performing the competition by being aware of plans or pot...

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Adam has created a clear, concise and simplified understanding of how one can take advantage of out performing the competition by being aware of plans or potential plans a city or municipality has for a certain neighborhood or community. Such information is vital to not only have prior to purchasing ones home, but can be used as a successful tool to anyone within the real estate industry.

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5 star rating

Exceptional and Educational Course. Would Highly Recommend!

Shayna Stein

I would absolutely recommend "The Secret to Real Estate". I found this course extremely captivating, interesting and educational. I signed up to le...

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I would absolutely recommend "The Secret to Real Estate". I found this course extremely captivating, interesting and educational. I signed up to learn more about real estate and I learned more than I had hoped for! The slides are clear and concise, Adam's voice is easy to understand, and the course layout is user friendly. I hope to sign up for Adam's next course!

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5 star rating

Great Course

Joe Tarkoff

This course teaches a great way to use publicly available data, especially from municipalities, to predict future real estate values. Anyone who's serious ab...

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This course teaches a great way to use publicly available data, especially from municipalities, to predict future real estate values. Anyone who's serious about real estate investing needs to know this information! The instructor is very clear and time flies by listening to him.

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4 star rating

What is the secret?

Eli Glanz

We all know that water is one of the secrets to life, but did you ever think that it's one of the secrets to real estate as well? One of the many topics cove...

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We all know that water is one of the secrets to life, but did you ever think that it's one of the secrets to real estate as well? One of the many topics covered in this course touches on the importance of water (and other critical infrastructure) investment by municipalities to the real estate investor. The Secret to Real Estate reveals various such signals that the astute real estate investor, either a professional or novice, can use to target their investment focus and improve their odds of success. The video lessons provide a clear and well structured overview of each topic along with several real-world examples of how each concept can be put into action. Each topic is covered at a measured pace and in small lesson units that aren't overwhelming. The step-by-step examinations laid out in the course can guide anyone through the process of building their own targeted real estate investment approach.

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Pricing options

Explain how different pricing options might be valuable to different segments of your audience.